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Business Case Studies

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59 Videos in Business Case Studies

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The Startup Kids
The Startup Kids is a documentary about young web entrepreneurs in the U.S. and Europe. It contains interviews with the founders of Vimeo, Soundcloud, Kiip, InDinero, Dropbox, Foodspotting and many others who talk about how they started their company and…
Entrepreneur's Guide On Launching A Business
Part of the Series: Entrepreneur's Guide Series
A comprehensive, in-depth and entertaining series that mentors young entrepreneurs on launching and growing a business. From startup to the growing pains of a billion dollar business, it is all covered. Plus over 15 highly successful, real-world young entrepreneurs share…
Marketing Strategy Case Studies - The Starbucks Experience
Key Topics Marketing Strategy Retailing Corporate Social Responsibility Globalisation Starbucks is the essential success story of the American capitalist dream. From humble beginnings in 1971 as a Seattle coffee store, it's become a multinational with over 21,000 outlets in 63…
Managing Change In Organizations
PART 1 Introduction Change in business is nothing new - it's the pace of change. The digital revolution has destroyed old businesses and created vast new empires. To survive, organizations must be quick to adapt - but people, generally, don't…
Cola Conquest 1: Coca-Cola: A Classic Marketing Story
Part of the Series: Essentials of Marketing Collection
This award-winning, US documentary explores the advertising and marketing techniques behind Coca-Cola's historic success. Drawing on a wealth of archive material and interviews with key industry figures, the film offers a powerful insight into Coke's commercial and social impact. BIRTH…
Fair Trade and Chocolate: The Divine Story
Part of the Series: Essentials of Marketing Collection
Buy a bar of fair trade chocolate and help people in the developing world, too. This is the unique selling point of Divine Chocolate - but is it too good to be true? Social Enterprise: Divine was set up a…
Change & Disruption - An Amazon.com Case Study
The rise of Amazon.com since its start-up in 1994 is the classic case study in disruptive innovation. First an on-line retailer, broadening into a platform for other sellers, Amazon has been guided by the restless spirit of its founder Jeff…
Google: The Trouble with Success
Google has grown from nothing in 1998 to a multinational tech giant. We tell that story, we identify the drivers of success. Founders Larry Page and Sergey Brin didn't want to sell advertising at first. Now Google search is a…
Crafting a Nation - The American Craft Beer Industry
The American craft beer industry is unlike any industry ever seen before in America. It began its rise during the worst economic crisis in America since the Great Depression. In 2012, as the craft beer movement was sweeping the country,…
Responsible Corporations? Dieselgate - The Greatest Auto Scandal Ever
'Dieselgate' is the scandal that made world headlines when, in the USA in 2015, Volkswagen were discovered to have installed defeat devices in the pollution control software of their diesel cars. Although the cars conformed to emission standards in laboratory…
Financial Management
Part of the Series: Accounting and Finance Collection
The film explains how two very different types of business manage their finances - high-flying salad bar chain Tossed and SRA, a social enterprise dedicated to helping people with mental health problems to get back to work. SOURCES OF FINANCE:…
Cola Conquest 2: How Coca-Cola Took Over the World
Part of the Series: Essentials of Marketing Collection
This award-winning film tells the story of how Coca-Cola became the world's most famous multinational company and follows its quest to be the globe's number one beverage. HOW IT STARTS: The Second World War prompts Coke's global expansion as every…
Accounting and Finance Clips 4: Cash Flow and Working Capital
Part of the Series: Accounting and Finance Collection
Key Topics Cash Flow Working Capital Cash Deficit Debt Control Clip #1: "Clip 1: Cash Flow: Tossed's Gamble" - Clip #2: "Clip 2: Cash Flow: Why Cash Is King" - Clip #3: "Clip 3: Working Capital" - Clip #4: "Clip…
4 videos
Starting and Running A Business - The First Year of A Café’s Operations
This looks at a cafe during the establishment and growth phases over the first year. Discussions were held with the owner and staff on the ups and downs of starting a business, the plans, changes and adaptation that had to…
Accounting and Finance Clips 1: Accounts, Forecasting and Breakeven
Part of the Series: Accounting and Finance Collection
Four film clips explain and illustrate key topics in finance using a variety of case study examples. Key Topics Profit & Loss Account Balance Sheet Accounting Forecasting Breakeven Clip #1: "Clip 1: Introducing Accounts" - Clip #2: "Clip 2: What…
4 videos
Inside A Factory I: The New Mini
Part of the Series: Essentials of Marketing Collection
How is a car manufactured? Alison Hammond, of "Big Brother" fame, goes inside BMW's factory in Oxford to provide a lively guide to the production process for its New Mini. PRODUCTION PLANNING: First comes production planning. Customers' orders are analysed…
Collision Course - Labor Management Relations in America
This film traces the dramatic rise and fall of workplace cooperation at Eastern Airlines. In so doing, the film uncovers the deep-seated assumptions which underlie our culture of industrial relations and prevent us from breaking out of our industrial impasse.…
The Restaurateur - Danny Meyer's Empire of New York's Top Restaurants
This intimate documentary follows Danny Meyer, one of America's preeminent restaurant owners, over a 12 year span as he struggles to open not one but two ambitious restaurants next to New York's Madison Square Park. Tabla and Eleven Madison Park,…
Marketing Strategy Case Studies: Tesco – Triumph and Tragedy
Key Topics Marketing Strategy Retailing Corporate Social Responsibility External Factors Tesco was the retail success story of the 90s and early 2000s. By 2007 it came close to capturing a third of the UK retail market, and was a true…
Inside A Factory 7: Brompton Bicycle
Part of the Series: Essentials of Marketing Collection
The Brompton is no ordinary bike. You ride it - you fold it up. Not so much a product - more a cult - and it's made in Britain! This is the story of how they make it - and…